Operations Strategy

Now in its fifth edition, this clear, well-structured and interesting text offers insight into the more advanced topic of Operations Strategy.  Building on concepts from strategic management, operations management, marketing and HRM, this text encourages a thorough understanding of Operations Strategy in a variety of businesses and organisations. Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy.

• List of figures, tables and exhibits from case studies
• Preface
• 1 Operations strategy – developing resources and processes for strategic impact
• 2 Operations performance
• 3 Substitutes for strategy
• 4 Capacity strategy
• 5 Purchasing and supply strategy
• 6 Process technology strategy
• 7 Improvement strategy
• 8 Product and service development and organisation
• 9 The process of operations strategy – formulation and implementation
• 10 The process of operations strategy – monitoring and control
• Case studies
• Index