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2002 year - 2020 year

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51.00 zł - 605.00 zł

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Handbook of Country Risk

Handbook of Country Risk

Publishing date: 2004
The growth in international commerce and e-commerce has provided business with tremendous market opportunities. Recent events have, however, graphically re-emphasized the inherent risks associated with international commerce; showing how much economic, political and corporate failures directly affect local banks and businesses. This book will aid all those involved with international business to better understand and assess the stakes and business opportunities in both developed and emerging markets. The book contains three levels of information: 1. High-level specialist comment and analysis on major regional economic trends and political situations, and analysis of developing sectors and markets from a trading risk perspective. 2. 140 updated profiles of both emerging
404.00 zł
Handbook of Field Marketing

Handbook of Field Marketing

Author: Alison Williams
Roddy Mullin
Publishing date: 2009
Practice face to face personal contact direct marketing with this comprehensive guide, covering selling promotions, exhibitions and road shows, merchandizing, auditing, sampling and demonstration and mystery shopping.
117.60 zł
Handbook of International...

Handbook of International Corporate Governance

Author: Chris Pierce
Institute of Directors
Kerrie Waring
of Directors Institute
Publishing date: 2009
Corporate governance, simply put, is the rules of the game for a company in its relations with shareholders, its lenders, and other stakeholders in the business community and society at large. This impressive Handbook provides for the first time, an overview of corporate governance in various countries around the world. With contributions from leading country experts, the Handbook provides an overview of the corporate governance systems in 28 countries. The book is divided into four major sections: 1: Developed countries : Australia, France, Germany, Hong Kong, Japan, New Zealand, UK and USA. 2: Developing countries: Argentina, Brazil, China, Colombia, Kenya. Malaysia, Philippines, South Africa, Sri Lanka, Thailand, Turkey. 3.Countries with economies in transition:
604.00 zł
How To Choose A Franchise

How To Choose A Franchise

Author: Iain Murray
Publishing date: 2004
Praise and Reviews "Assesses the pros and cons for franchisor and franchisee, analyses companies and contracts, and provides self-assessment techniques to find the most suitable franchise."- The Bookseller"Murray's book will help you choose widely and to assess your franchising suitability, set financial targets and conduct adequate research."- The Weekly TelegraphThe number of UK business franchises has more than doubled over the last eight years, to a combined annual turnover ofL10 billion. Unlike the majority of business start-ups, most franchises are successful, and today some of the biggest high street names offer franchises.The Daily Express How to Choose a Franchise is written for anyone seriously considering taking up this kind of business opportunity, and it
58.00 zł
International Management

International Management

Author: Dr Elizabeth Christopher
Elizabeth Christopher
Publishing date: 2012
Provides an in-depth and topical exploration of the large variety of practical problems and unique opportunities in managing human diversity in contemporary cross-cultural and international business settings.
214.43 zł
Investors' Guide to the...

Investors' Guide to the United Kingdom

Author: Pierce
Publishing date: 2004
This first edition of the "Investors' Guide to the United Kingdom" is an invaluable resource which examines the United Kingdom as an investment destination or as a base for business expansion. The guide explains the mechanics of commercial engagement and gives an up-to-date survey of current opportunities, including a detailed look at specific investment sectors by industry sector and by region. The second edition of this book will be available in Fall 2005. 'Each chapter has been written by leading experts and is set to make the guide a compelling read for any executive or entrepreneur wishing to invest in the UK.' Business World
461.00 zł
Kellogg on Biotechnology

Kellogg on Biotechnology

Author: Alicia Loffler
Publishing date: 2005
Biotechnology affects numerous industries, from the scientists who generate the knowledge, to pharmaceutical companies, law professionals and ethicists who have to grapple with issues unimaginable just a few years ago. Kellogg on Biotechnology identifies some of the newest biotechnologies, such as plants and foods containing edible vaccines that will revolutionize the way we think about health, analyses how to transform them into profitable products and companies and explores who will benefit. This is an essential read for anyone working with, or affected by biotechnology. Created from extensive original research undertaken at the Kellogg School of Management, it helps practitioners to integrate this new technology into the world of business.
100.00 zł
Kellogg on China

Kellogg on China

Author: Angela Lee
Anuradha Dayal-Gulati
Publishing date: 2005
Kellogg on China examines some of the changes WTO accession is bringing to the Chinese market environment and to different sectors of the country's economy. This study outlines the resulting challenges and opportunities for companies doing business in China.The editors draw on extensive field research with Chinese corporate executives, government officials, and representatives of non-governmental organizations. Based on the findings from these interviews, the authors provide insights and strategies for companies seeking to establish a sustainable competitive advantage in the country's evolving marketplace. Kellogg on China is a collaborative student-faculty effort through the Global Initiatives in Management Program at the Kellogg School of Management.
100.00 zł
LGV Learner Driver's Guide

LGV Learner Driver's Guide

Author: John Miller
Publishing date: 2005
Obtaining a driving licence is now more complex and demanding than ever before. With higher standards for each of the theory, hazard perception and practical tests, candidates will need as much information and guidance as possible. Furthermore, the demand for LGV instructors at all levels is increasing as the industry responds to a severe skills shortage. A forthcoming EU directive will also require the retraining of drivers and instructors who wish to be included on the Driving Standards Agency (DSA) register. The LGV Learner Driver's Guide provides an overview of all the requirements for obtaining a LGV Drivers licence for both drivers and instructors. It provides comprehensive guidance on the theory and practical tests, the main points of law for the LGV drivers
83.00 zł
Managing Business Risk

Managing Business Risk

Author: A Jolly
Jonathan Reuvid
Publishing date: 2005
The effective management of risk is now a key boardroom issue. Companies realise that, while financial integrity and business continuity are still of primary importance, these must be considered alongside practical business risks, such as branding and reputation, employment practices, product liability, health and safety, fraud, intellectual property, customer loyalty and supply chains. Problems in any of these areas can undermine prospects for creating value and delivering earnings to forecast. To manage business risks it is imperative that a company's board is structured to provide clear controls on risks and to deliver transparent reporting to stakeholders. Passively complying with rules and regulations is no longer an option. The second edition of this practical
272.00 zł
Managing Coaching at Work

Managing Coaching at Work

Author: Clive Johnson
Jackie Keddy
Publishing date: 2011
Based on direct experience and a realistic understanding of the scope of influence that many coaching champions have within their organizations, Managing Coaching at Work provides practical guidance on all aspects of making workplace coaching work. It serves as an essential reference for any manager or HR professional looking to bring coaching into their organization and for those seeking to move forward, re-energize or maximize the true potential of their true coaching investment. This comprehensive guide covers all of the key issues many organizations face, including: *Embedding coaching on a shoestring and surviving during times when budgets are under pressure *Developing, sourcing and maximizing the use of coaching to meet your organization's business needs
119.70 zł
Middle East Review 2003/4

Middle East Review 2003/4

Author: World Of Information
Publishing date: 2004
The 27th edition of this reference on the Middle East additionally includes all the Central Asian states and provides both an analytical overview of the region and specific data for each of the 32 countries. Introductory chapters cover regional issues, such as: the growth of Islamic banking and its implications for the wider economy; the impact of ex-Soviet countries on international oil and gas production; and the significance of the Middle East's contribution to international terrorism.;Comprehensive economic and business reports for each country include: political and economic surveys identifying the trends, developments, problems and solutions; country profiles, including information on economic sectors, political parties and systems, demographics and languages;
352.00 zł
Mobile Revolution

Mobile Revolution

Author: Dan Steinbock
Publishing date: 2005
As more and more people use mobile handsets, a revolution is taking place in computing and telecommunications. Two extraordinary industries - the Internet and mobile communications-are converging. But this is just the beginning. As the third industry - consumer electronics - and the fourth - media and entertainment - join in, changes in consumer markets are inevitable, as evidenced by the explosive growth of mobile media, games and entertainment. In The Mobile Revolution the senior executives of the world's leading mobile vendors, operators, service providers, software giants, chip kings, media and entertainment conglomerates, publishers, music moguls and brand marketers reveal their secrets and strategies. Nokia, Motorola, Ericsson, Qualcomm, Vodafone, NTT DoCoMo,
135.00 zł
OECD Economics & the World...

OECD Economics & the World Today 2003

Author: Jolly
Publishing date: 2003
The 30 countries of the Organisation for Economic Co-operation and Development (OECD) represent the heart of the developed world. The OECD's database of economic, environmental and social statistics is respected as a guide to global development. This publication draws out trends from the statistics and looks at future prospects through a series of authoritative commentaries from leading members of the OECD, relevant NGOs and some of the world's leading professional service firms, banks and international corporations. Planned as an annual overview, the yearbook should be a useful reference source for boardrooms, government strategists, and decision-makers world-wide. Draws out trends from the statistics of one of the richest and most respected databases of economic,
278.00 zł
Podcasting Marketing Strategy

Podcasting Marketing Strategy

Author: Ciaran Rogers
Daniel Rowles
Publishing date: 2019
Understand why podcasting is such a disruptive technology and unique tool for measuring engagement, and learn how to implement podcasts into your wider marketing, brand building and business development strategy.
102.00 zł
Profitbrand

Profitbrand

Author: Nick Wreden
Publishing date: 2005
"... finely structured...presents compelling arguments...engaging ...thought-provoking." BrandRepublic "Finally, a strategic view of brands and branding. Explains and illustrates at a managerial level the why, how and with what value brands can build shareholder value." Donald E. Schultz, Professor of Integrated Marketing Communications, Kellogg School of Management, Northwestern University, USA Nick Wreden passionately believes that it is time for brand managers, CEOs and CFOs to speak the same language. Brand managers need to lift their heads above the buzz of marketing and advertising jargon and understand the strategic imperatives of business: profitability, accountability and sutainability. As a result of the increasing ineffectiveness of mass-media marketing,
92.40 zł -44.13% 51.62 zł
  • -44.13%
Raising Finance

Raising Finance

Author: Paul Barrow
Publishing date: 2004
Raising Finance is an accessible, practical guide that will help you find your way through the financial maze of starting up a business, expanding it, and eventually selling it. It is a hands-on guide that does not make assumptions about prior knowledge and is suitable for the average business owner. Topics covered include: start-up financing growth financing equity funding buying a business grooming your business for sale selling the business Raising Finance deals with both the theory and the reality of growing a business. Key issues are highlighted by the use of fascinating real-life case studies, showing you what steps to take to grow, fund, acquire and sell a business. Barrow is not afraid to expose unpalatable truths. Director A practical guide to help
110.00 zł
Rapid Growth, Done Right

Rapid Growth, Done Right

Author: Val Wright
Publishing date: 2020
Understand why innovation in organizations shouldn't be left to chance and develop those key skills that will allow you to build an innovative company, increase the quantity and quality of ideas, lead effectively and accelerate success.
82.01 zł
Secure Online Business...

Secure Online Business Handbook

Author: Chris Ollington
Publishing date: 2004
Praise and Reviews "There is no doubt that much valuable information is contained here for the hard-pressed business man in need of urgent but simple guidance on key scrutiny issues." Law Brief Focus, Autumn 2003 The Web is an exciting but unstable place to do business. The potential rewards are high but so are the risks, and the effective management of these risks 'online' is likely to be the greatest business enabler/destroyer of the next decade. Risk to the integrity, availability and confidentiality of e-business activities comes in many forms - fraud, espionage, viruses, spamming, denial of service - and the potential for damage or irretrievable loss is very real. Information security is no longer an issue confined to the IT department - it is critical to all
341.00 zł
Test Your EQ

Test Your EQ

Author: Philip Carter
Publishing date: 2009
Emotional Intelligence, more commonly referred to as EQ (emotional quotient) is the ability to be aware of one's own emotions and those of other people. The two main aspects of EQ are: understanding yourself and your goals, aspirations, responses and behaviour; understanding others and their feelings. In today's competitive workplace more and more companies are using EQ tests to vet job applicants and assess staff. They no longer wish to rely on traditional testing methods as they recognise that positive behaviours are just as important as technical expertise. If you are about to sit such a test and you want to ensure that you come out of it well, Test Your EQ is for you. It will help you to think about various aspects of your personality, identifying your strengths
53.55 zł
The Apology Impulse

The Apology Impulse

Author: Cary Cooper
Sean O'Meara
Publishing date: 2019
Discover how we became addicted to apologies without really saying sorry, understand when and how to make meaningful amends and why respectfully holding your ground makes you better at being sorry.
78.00 zł
The Commercial Charity

The Commercial Charity

Author: Martyn Drake
Publishing date: 2020
Apply marketing and business development strategies within the charity and non-profit sector, to drive growth of earned income and increase commercial and social impact.
103.01 zł
The Energized Workplace

The Energized Workplace

Author: Perry Timms
Publishing date: 2020
Redesign your organizational structure and processes to boost employee productivity and wellbeing, reduce stress and staff burnout and improve company performance.
103.01 zł