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Data wydania

2004 rok - 2004 rok

Autor

Cena

211,00 zł - 212,00 zł

Czas dostawy

30 dni - 30 dni

Wydawnictwo

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Strategic Management...

Strategic Management Creating Value in Turbulent Times

Autor: James Hulbert
Peter Fitzroy
Data wydania: 2004
This MBA level book offers a managerial perspective of strategic management, which the authors define as the task of creating organizations that generate value in a turbulent world. It covers all core areas of the subject in depth, but also includes many topics omitted by competing titles. Written in an accessible style and drawing on numerous examples of leading companies, Fitzroy and Hulbert demonstrate that the major driver of success is the quality of a firm's strategic management. Their clear learning objectives will ensure that readers emerge equipped to meet this challenge.
211,50 zł