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1971 rok - 2024 rok

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0,00 zł - 20 627,00 zł

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2 dni - 30 dni

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Doing Business in India

Autor: Jamie Cid
Laurie Baum
Data wydania: 2019
A concise guide to doing business in India.
66,00 zł
  • Nowy

International Business in Enlarging Europe

Autor: Morrow
Data wydania: 2005
The book is based on the best papers presented at the 32nd Annual Conference of the UK Chapter of the Academy of International Business. With enlargement of the European Union in June 2004, the year witnessed the incorporation of 10 new member states. This enlargement presents significant economic, political and social challenges, but also provides major opportunities for collaboration between firms, governments and organisations. This book provides unique insights into the likely impact on international business policy and practice, following the dramatic changes to the context of the European marketplace.
309,75 zł
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Market Entry in Japan

Autor: M Haak
Rene Haak
René Haak
Ulrike Haak
Data wydania: 2008
An essential guide to the current state of Market Entry in Japan that illustrates the challenges, opportunities and routes to successfully doing business in Japan. It offers a short but scientifically well-founded overview of the ways into the Japanese market that promise success.
299,25 zł
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Thought Leadership in Advancing International Business Resea

Autor: Arie Lewin
David Griffith
Tamer Cavusgil
Tomas Hult
Data wydania: 2008
This volume is devoted to those areas that can advance our understanding of international business. It contains contributions from intellectual leaders of the field, using cutting edge research to explore frontier topics in international business, and to look at where international business is going.
288,75 zł
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International Business, Global Edition

Autor: Daniel Sullivan
John Daniels
Lee Radebaugh
Data wydania: 2015
For undergraduate and graduate International Business coursesAn effective balance between authoritative theory and meaningful practice. International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help students effectively put theory into practice. This edition features updated author-written cases, including ten entirely new cases, and expanded coverage on emerging economies.MyManagementLab for International Business is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for
303,00 zł
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Understanding Cross-Cultural Management

Autor: Marie-Joelle Browaeys
Roger Price
Data wydania: 2015
Managing effectively across national and cultural boundaries is critical to the success of today’s organisations, given the global environment of business and the increasing diversity of workforces.  A keen awareness and a high degree of cross-cultural competence in management are therefore key to the career success of both present and aspiring managers/professionals.   This, the third edition of Understanding Cross-Cultural Management, has been adapted in line with the feedback from our many readers. The book explores the key themes and issues in one of the most challenging and fascinating areas of business, organisational and social life. It does so in a manner that enables you to sharpen your insights and practical skills.
267,00 zł
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International Business, Global Edition

Autor: Michael Pustay
Ricky Griffin
Data wydania: 2014
For International Business courses. Successfully prepare students for the international marketplace.   International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy.   MyManagementLab for International Business is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams–resulting in better performance in the course–and provides educators a
329,00 zł
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International Business: The Challenges of Globalization

Autor: John Wild
Kenneth Wild
Data wydania: 2015
Cultural Understanding in International Business International Business: The Challenges of Globalization is a comprehensive introduction to the difficulties of global entrepreneurship. By employing engaging features and real world examples through a concise and focused text, the Eighth Edition presents a fresh take on the subject that is both interesting and invaluable to students. The material has been thoroughly updated based on both student and instructor feedback and ongoing changes in the international business world to ensure that it remains up-to-date and well received by audiences. Focusing on relating major concepts to concrete examples, this hands-on text is highly relevant to a future career as a global entrepreneur. International Business addresses the
291,00 zł
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International Business: the New Realities, Global Edition

Autor: Gary Knight
John Riesenberger
Tamer Cavusgil
Data wydania: 2016
For courses in Business.   International Business: The New Realities caters to a millennial student audience, the most diverse and educated generation to date. The book speaks to students of the technological age, facing a diverse and evolving economic environment fueled by the Internet and multimedia sources. By addressing issues such as the competitive job market and challenges faced by advanced economies, the text preps students for international business in our modern world.   The 4th Edition plays on millennials’ characteristics to engage them in the material. This includes their reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain skills they can apply towards meaningful jobs.
335,00 zł
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International Management

Autor: Fred Luthans
Jonathan Doh
Data wydania: 2008
Changes in the global business environment continue at an accelerated pace. The challenges for international management reflect this dynamism and the increasing unpredictability of global economic and political events. The challenge in today's uncertain geopolitical and economic environment is to learn and effectively practice international management. Past assumptions must always be tested and challenged, and best practices will continuously evolve in response to changing environmental and competitive conditions. Those with the knowledge and skills to apply the contents of this text on international management will be taking a huge step toward gaining a competitive advantage over those who do not have such a perspective. They will be in a strong position to gain a
11,00 zł
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Sun Zi Bing: Strategic Applications to Business and Marketing Practices

Autor: Chow-Hou Wee
Singapore_WEE
Wee Chow-Hou
Data wydania: 2017
Sun Zi Bingfa: Strategic Applications to Business and Marketing Practices is an expanded edition of the bestseller Sun Tzu: War and Management. Authentic yet easy-to-read, this insightful book applies a corporate strategy analysis framework on the ancient Chinese military treatise. It provides real-life examples to illustrate the application of the concepts.   “The detail descriptions of “The 13 different battlegrounds” reflect the various situations that business face today. They highlight the importance of understanding the current battleground (business challenges) and choosing the right strategy to conquer the terrain (business environment) in order to ensure complete victory. This compendium of strategies is a must-read for business leaders who are
101,00 zł
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The International Business Environment

Autor: Leslie Hamilton
Philip Webster
Data wydania: 2012
Building on the success of the first edition, this text employs a wide range of examples from BRIC and CIVETS economies and provides chapters on both CSR and the ecological environment as well as a new chapter on country assessment. An extensive library of video links is also offered, as part of an extensive Online Resource Centre, to bring this exciting subject to life for students. 'Counterpoint' boxes have been introduced to bring a more critical approach to the text, covering issues such as GDP and the quality of life; Porter's Five Forces Model and its critics; Investing in Africa; and the European Emissions Trading System. The book outlines the process of globalization, the global economy, and the impact this has on international business organizations. Using a
218,81 zł
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Understanding Cross-Cultural Management

Autor: Marie-Joelle Browaeys
Roger Price
Data wydania: 2019
The ideal book in cultural management combines classical and contemporary thinking in one text. Understanding Cross-Cultural Management, 4th edition, by Browaeys and Price (University of Nyenrode) is the ideal learning resource in cultural management, whether you are a student looking forward to beginning your career in business or a senior manager looking to improve your skills. This text will help you explore the different ideas and concepts in cross-cultural management, from theory to practice, offering learning content that reflects the increasing diversity within the workforce and the global nature of business today. The latest edition includes many of the book's standard features, updated to reflect the standards of the modern international market. Key features
287,00 zł
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