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Jest 51 produktów.

Advertising

Autor: Iain MacRury
Iain MacRury

Data wydania: 2008

Written in an accessible and interesting style this book presents a clear and easy guide to the main approaches to advertising, and explores how advertising can be studied as a cultural industry.

111,30 zł

Nowy

An Introduction to Applied Semiotics

Autor: Louis Hebert

Data wydania: 2019

An Introduction to Applied Semiotics presents 19 Semiotics tools for text and image analysis. Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis, within linguistics, communication studies, literary theory, design, marketing and related areas.

177,00 zł

Nowy

Babes in Tomorrowland

Autor: Nicholas Sammond

Data wydania: 2005

Examines the place of Disney in the changing construction of childhood in mid-twentieth-century America

86,10 zł

Nowy

Communicating A Social & Career Focus

Autor: Andrew Wolvin
Darlyn Wolvin
Roy Berko

Data wydania: 2006

Offering comprehensive, balanced coverage of basic communication theory, interpersonal and group communication and public speaking skills, Berko has been a solid player in the hybrid market for the past 30 years. The text maintains a growing customer base of loyal users who have consistently recognised Berko as the best text in the market to truly integrate culture and diversity throughout the text, and emphasise active learning. Berko provides ample practice and application with Learn by Doing end-of-chapter exercises and the IRM, both of which give instructors a variety of individual and group activities, class discussions and student self-assessments. All activities are written in a ready-to-use format that requires little instructor preparation. Berko's tightly

167,00 zł

Nowy

Down at the Docks

Autor: Rory Nugent

Data wydania: 2010

58,80 zł

Nowy

James Cameron

Autor: Alexandra Keller
Alexandra Keller

Data wydania: 2006

In this, the first critical study of James Cameron, Keller presents an overview of Cameron's work and its significance within cinematic history, featuring excerpts from interviews and analysis of key scenes from films such as Terminator and Titanic

68,00 zł

Nowy

Law for the Lion

Autor: B Garza
Beatriz Eugenia De La Garza
Beatriz de la Garza

Data wydania: 2003

In telling the story of a long-ago crime and its tragic results, de la Garza sheds new light on the interethnic struggles that defined life on the U.S.-Mexico border a century ago.

114,00 zł

Nowy

Asian Irrigation in Transition

Autor: G Shivakoti

Data wydania: 2005

There is today a crucial need to revamp the management and governance of water systems in Asia in order to cater to the increasing demands of a growing group of users with diverse needs-urban settlements, industry, food producers and environmental needs. Written by a mix of international observers and practitioners, these essays cover a wide range of issues that are involved in this endeavor. Based on actual fieldwork in various Asian countries, the contributors collectively address three major themes: - The response to the competition for resources including groundwater and aquifers, multiple water use, water reclamation, and watershed and basin management. - The emergence of new partnerships and institutional reforms, such as the changing role of governments,

215,00 zł

Nowy

Communication

Autor: Daniel Dunn
Lisa Goodnight

Data wydania: 2019

Communication: Embracing Difference, 5e, provides the fundamentals of communication theory in accessible terms and emphasizes the practical application of communication skills in interpersonal, small group, and public settings, which helps students become more confident and successful communicators.

510,00 zł

Nowy

Communication Technology & Development

Autor: Avik Ghosh

Data wydania: 2006

This book explores the role of communication in development using the framework of communication designed for behaviour change. The author emphasizes the role of communication in advocacy, social mobilisation, training, research and programme support. The first section provides a historical perspective on communication and development, outlining how communication has evolved from a system of delivering messages to one consciously designed to elicit the participation of the people in development initiatives. Section two presents case-studies from the Indian perspective, which provides an analytical look at new approaches in the fields of elementary education and adult literacy, rural development and primary health care. The concluding section recommends a

146,00 zł

Nowy

European Policies for a Knowledge Economy

Autor: Maria Joao Rodrigues

Data wydania: 2003

In this text, the author explores the information society and research and education policies which are being combined to build a stronger knowledge base and enhance the growth potential of Europe via economic reforms, enterprise, and innovation policies.

238,35 zł

Nowy

Environmental Communication and the Public Sphere

Autor: Robert Cox

Data wydania: 2006

'...this is an excellent introduction to an important topic' - Media International Australia Environmental Communication and the Public Sphere is the first comprehensive undergraduate textbook in the growing field of environmental communication. It takes as its theme the role of communication in influencing the ways in which we perceive the environment as well as what actions we and others take in our relations to the natural world. The text blends scholarship and hands-on experiences to provide a theory-based and coherent description of the concrete communication practices and sites in the debates over environment protection. The level of presentation targets upper-level, undergraduate students in speech communication, environmental studies, English,

184,00 zł

Nowy

Evolutionary Communication

Autor: James Lull
James Lull

Data wydania: 2019

This book presents the first comprehensive evolutionary approach to the study of human communication.

188,00 zł

Nowy

Exploring Communication Law

Autor: Randy Bobbitt

Data wydania: 2017

Exploring Communication Law, Second Edition, provides an overview of the law as it pertains to print, broadcast, and online journalism, as well as non-journalistic forms of expression.

379,00 zł

Nowy

French NGOs in the Global Era

Autor: Gordon Cumming

Data wydania: 2008

This book provides a systematic account of the changing priorities, procedures and practices of French NGOs active in overseas development work. It explores whether French NGOs are eschewing wider trends in the Northern NGO sector and uses Resource Dependence theory and a case study of NGO field-work in Cameroon to shed light on these actors.

299,25 zł

Nowy

Future Asian Trade

Autor: L Yueh

Data wydania: 2009

This book presents a comprehensive analysis of current trends in the patterns of trade in Asia, assessing how they are likely to develop in the future. Informed by the latest technical economic thinking, this book is a rigorous, but accessible, examination of the influence of an emerging economic superpower.

393,75 zł

Nowy

Globalizers

Autor: Jeffrey Jackson

Data wydania: 2005

Using Honduras as a case study, Jeffrey T. Jackson illuminates the processes by which wealthy western countries target countries in Latin America, Asia, Africa, and the Middle East for political economic construction, or nation building. In the process, he draws a provocative connection between the efforts of international development workers and the emergence of global governance. Jackson examines the significant roles played by international development workers-"the globalizers"-operating in Honduras over the past thirty years, particularly in the troubled construction of the El Cajon hydroelectric dam, the creation of maquiladoras, and the multinational relief, recovery, and reconstruction efforts following Hurricane Mitch. He finds in the international

189,00 zł

Nowy

Grundthemen der Literaturwissenschaft: Fiktionalität

Data wydania: 2020

Fiktionalität ist ein zentrales und vieldiskutiertes Konzept der Literaturwissenschaft, spielt aber auch in zahlreichen anderen gesellschaftlichen Diskursen und Praktiken eine Rolle, von Moraldiskussionen über Politik und Recht bis hin zu den Wissenschaften. Der Band erschließt im ersten Teil Phänomene und Begriffe von Fiktionalität aus literaturwissenschaftlicher Sicht systematisch und historisch, wobei Beiträge aus verschiedene Philologien vertreten sind.Im interdisziplinär angelegten zweiten Teil lotet er die Bedeutung von Fiktionalität in nicht-literarischen Zusammenhängen, Praktiken und Theorietraditionen aus und versammelt Artikel aus Ethnologie, Theologie, Geschichtswissenschaft, Rechtswissenschaft, Politikwissenschaft, Soziologie und Psychologie. Insgesamt

761,00 zł

Nowy

Hidden Cost of Economic Development

Autor: Timothy Cuff

Data wydania: 2005

During the mid-nineteenth century, the American economy grew rapidly as industrialization began to take a firm hold on the nation, and per capita net national product increased significantly. Yet despite this economic bustle and increased affluence, signs of adversity associated with the structural changes from a primarily agricultural, to an industrial economy can be detected. As this book demonstrates, the onset of modern economic growth impinged upon the health and biological well-being of the men and women experiencing that rapid structural transformation. Using detailed statistical analysis of Civil War enlistment records, this book examines the relationship between economic change and changes in the biological standard of living. It argues that industrialization

282,00 zł

Nowy

Intercultural Communicative Competence in Educational Exchange

Autor: Alvino Fantini

Data wydania: 2018

By offering the implications of this research for participant and host selection, cross-cultural orientation, and in-country interventions and assessment, this volume provides valuable information for language education and intercultural communication scholars.

531,00 zł

Nowy

Intifada Hits the Headlines

Autor: Daniel Dor

Data wydania: 2004

Presenting the study of newspaper reports during the escalation of the second Intifada in the fall of 2000, this title shows how reality is subject to distortion and manipulation by the media. It reveals how newspapers were able to produce and participate in a consensual narrative that ended the peace process.

114,00 zł

Nowy

Jammu and Kashmir

Autor: D.N. Panigrahi
D. N. Panigrahi
D N Panigrahi

Data wydania: 2009

The state of Jammu and Kashmir had acceded to India soon after India's partition. Pakistan laid claim to it waged wars with India to wrest it. This book examines the multifaceted reality of the Kashmir problem. It discusses various decisions taken by the USA and Britain in conjunction with India and Pakistan as to how Kashmir should be governed.

400,05 zł

Nowy

Making Global Trade Work for People

Autor: Kamal Malhotra
United Nations Development Programme

Data wydania: 2003

The world's trade regime is promoted by international agencies and most governments as the best way to lift the poor out of poverty and achieve sustainable development. But does it contribute to human development or not? This reassessment looks at the way it has worked under the GATT and under the World Trade Organization.

104,00 zł

Nowy

Managing Natural Resources for Sustainable Livelihoods

Autor: Ann Braun
B. Pound

Data wydania: 2003

Management of local resources has a greater chance of a sustainable outcome when there is partnership between local people and external agencies. This book analyses and extends this premise to show that the process of research for improving natural resource management must incorporate participatory and user-focused approaches.

131,00 zł

Nowy

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Studia interdyscyplinarne