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Data wydania

2016 rok - 2016 rok

Autor

Cena

335,00 zł - 336,00 zł

Czas dostawy

7 dni - 7 dni

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International Business: the...

International Business: the New Realities, Global Edition

Autor: Gary Knight
John Riesenberger
Tamer Cavusgil
Data wydania: 2016
For courses in Business.   International Business: The New Realities caters to a millennial student audience, the most diverse and educated generation to date. The book speaks to students of the technological age, facing a diverse and evolving economic environment fueled by the Internet and multimedia sources. By addressing issues such as the competitive job market and challenges faced by advanced economies, the text preps students for international business in our modern world.   The 4th Edition plays on millennials’ characteristics to engage them in the material. This includes their reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain skills they can apply towards meaningful jobs.
335,00 zł